Media Production

Using Video in Courses

When used effectively, videos can be a powerful way to engage students with course content and deepen learning. Videos can be used in a number of ways, including the following:

  • The primary mode of conveying content
  • Supporting or enhancing the understanding of content
  • A catalyst for discussion

Why should instructors use videos?

  • Increases social presence
  • Allows more class time for discussion and activity
  • Adds an experiential component by showing places or phenomena that students wouldn’t otherwise see
  • Allows students to hear a variety of viewpoints from other experts
  • Creates opportunities for students to master content by watching at their own pace
  • Encourages critical thinking

When should instructors use videos?

  • For content that contains a lot of visual information
  • For information that is nuanced
  • To connect theory with real-world examples
  • For a difficult concept that may require students to go over it many times
  • To tell a story with an emotional component

To determine the best use of video, establish learning outcomes for your course that are specific and measurable. Videos should be used in conjunction with instructional activities that demonstrate students have achieved the learning outcomes. Use guiding questions to focus attention prior to viewing.

Questions to Consider when Making a Video:

  • How will the use of video enhance student learning?
  • Is the purpose of the video to introduce new concepts or support a class activity?
  • What will students be able to do after watching the video or completing the lesson?
  • Are there assessments that can be mapped into the lesson or can a quiz be added at the end of the video to measure the outcome?

Types of Videos

  • Course welcome videos
  • Mini-lectures
  • Expert Interviews
  • Case Studies
  • Simulations/Demonstrations
  • Scenarios

Other Resources

Creative Commons License

Creating a Video by Sharon Gillooly is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

Revised 1/15/2020

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