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Rawlings-Blake and Perman Launch Fresh Food Initiative at Lexington Market

Mayor Stephanie Rawlings-Blake, JD, joined by University of Maryland President Jay A. Perman, MD, and other business and community leaders, announced Baltimore City's new "Get Fresh Lexington" initiative Feb. 22.

Get Fresh Lexington is a comprehensive strategy aimed at increasing the availability of healthy food options at Baltimore's landmark Lexington Market and will serve as a model for the city's six public markets.

It includes plans to provide more carryout food establishments that sell healthier choices, improve access to local produce, and increase consumer demand for healthier dining options.

To launch the initiative, the mayor unveiled new carryout menus and signage for the market, which serves more than 2.6 million customers every year.

The signs will make it easier for customers to identify healthier food options at participating Lexington Market vendor stalls.

"We are making it a priority to work closely with Lexington Market to increase the number of healthy food choices and make it easier for everyone to make good lifestyle choices," Rawlings-Blake said. "Lexington Market is a key part of the culture and history of Baltimore, and today marks one of many efforts under way to grow our great city."

Following the announcement, the mayor and Perman, co-chairs of the Westside Task Force, toured the Lexington Market. (click on the video below to see the tour)

Get Fresh Lexington will be scaled up to work with more than 100 carryout vendors across Baltimore's six public markets.

Get Fresh Lexington works in coordination with Rawlings-Blake's Westside Initiative, a comprehensive effort to create a vibrant, mixed-income community on Baltimore's Westside that serves both the current and future residents and visitors.

Posting Date: 02/23/2012
Contact Name: Ed Fishel
Contact Phone: 410-706-3801
Contact Email: efishel@umaryland.edu