Strategic Planning


We will help your team set priorities, focus energy and resources, strengthen your processes and ensure that your team members have all of the tools necessary to accomplish your goals. Effective strategic planning articulates not only where your team is going and the actions needed to make progress, but also how your team will know if its efforts are successful.

Communications and Public Affairs lives the University's core values and uses them as a basis to help guide our efforts when working with your team.

We set and communicate clear standards, we hold clients, colleagues, and ourselves responsible, and we share our communications tools to foster a culture of accountability and transparency.

We cultivate a culture of civility, respect, and honesty that benefits co-workers, colleagues, and clients, keeping in mind that communication is a cooperative venture.

We value the respect, camaraderie, and solutions that result from a team approach to meeting shared Universitywide goals.

We celebrate the individuality of diverse communities and cultures, practicing inclusion and showing sensitivity to everyone we encounter.

We meet clients’ expectations with strategy, collaboration, and creativity to excel and remain nimble.

We exemplify both broad-based and specialized knowledge critical to communicate UMB’s mission, incorporating industry standards and best practices.

We act as communication mentors and leaders to champion UMB as an innovative force in education, research, patient care, and public service.